WebP images: the leaner alternative to JPEG, PNG, and GIF
7 Jul 2024 — WebP cuts image weight versus JPEG and PNG, adds transparency and animation, and ships everywhere. When it pays off and how to serve it safely.
Save on developers, spend on consultants
16 Apr 2024 — The more you save on a cheap platform and cheap developers, the more you tend to pay consultants to fix UX, SEO, accessibility, and speed later.
Web Vitals: Google's core metrics for real-world speed
2 Jun 2020 — An introduction to Core Web Vitals — LCP, INP, CLS — how Google uses them, and where to measure them on your site.